New corporate identity for global browser games publisher wwg worldwidegames GmbH

November 01, 2010  |   Posted by: Anja

wwg worldwidegames GmbH (WWG) announced today the new corporate identity of the company. The new brand identity sharpens WWGs positioning as a professional, modern and internationally active publishing company in the gaming market. The company therewith clearly separates itself from the gaming platform playnik.com, which is a showcase of the innovative white-label-technology, and visibly positions itself as a full-service publisher of browser games.

The browser game portal playnik.com is one product of WWG, which stands for the white-label technology of the publisher. This unique technology allows potential partners to create their own
browser game platform and to equip it with games of WWG, but also own titles. The aim of providing this technology to their partners is to form the basis for a long-term relationship. Examples of this technology, in addition to playnik.com, are spielpunkt.de (German Telekom AG) and gratisonlinespielen.de (Computec Media AG).

As a publisher, we offer a full service marketing solution, which makes it possible for development studios to concentrate solely on developing exciting new titles. We handle the rest, by marketing the games through our huge partner network or assisting with our international expertise.

As a content provider, we offer a large portfolio of successful and attractive gaming content. Many media companies, including Hi5, jeuxvideo.com, wp.pl, LINKonLINE, RTL2 or United Internet have already integrated our browser games and participate in the growing browser games market. With its headquarters in Hamburg, Germany, WWG is expanding worldwide, rapidly conquering the international market. Today we publish more than 20 titles in 9 languages in more than 25 countries, utilizing our powerful network of more than 120 partners.

The introduction of the new corporate identity is accompanied by a relaunch of the company’s website. The new website documents the rapid development and more explicit alignment of WWG.
“We are delighted to establish our new corporate identity. Our new site reflects not only our successful steps towards a global publisher of browser games, but also illustrates our position as a
technology provider for media partners, “said Malte Paul Managing Director of WWG.